Book cover design

Hi Jamie here! Over the years of my career as a fantasy book cover artist, I’ve put together this really handy guide to commissioning your book cover. Inside it has tips on the process, how to write a great brief for your artist, where to print and how to effectively use your new book cover to market your novel. Grab yours now.

Is a book cover important?

Book cover design is an important aspect of publishing a book. A good book cover can attract readers and help establish a professional image for the book and its author. On the other hand, a poorly designed book cover can turn off potential readers and negatively impact the book’s reputation. Sadly, the old saying, “don’t judge a book by it’s cover”, just doesn’t stand up in a crowded marketplace.



A fantasy book cover artist with over a decade of experience

Jamie Noble Frier, The Noble Artist at his desk working on fantasy illustration

Hi I’m Jamie! I’m The Noble Artist.

With over a decade of professional experience working with authors, I have developed a great working process that gets the best out of the project, delivers a gorgeous final product, and gets us to goal quickly to make sure your the only bump in your launch, is the bump in your sales.

I specialise in fantasy book cover design, although I work across all genres. I’m always excited to meet new authors (or new to me authors). I look forward to meeting you in the future!

A horror book cover for Steve McHugh, for a novel called Undying. Art by The Noble Artist and shows a mysterious killer looking at an island.
Charles F Bond
Charles F Bond
07/01/2024
The Noble Artist is ever expanding and a great creator of artworks for authors among others. If you need art for your project, I highly recommend taking a look.
Rasmus Desdorf
Rasmus Desdorf
06/01/2024
Absolutely stunning work I've had the please of working with Jamie on a board game project and I must say that I absolutely stunned by his ability to take my rough sketches and concept ideas and turning it into amazingly detailed illustations, that not only fit the idea but also expands on it and makes it even greater. Furthermore he is a pleasant person to work with and I've experienced fast responses to both my initial query and later questions. Good on updating you on the proces and giving timely updates. Perfect !
Matt Sorrentino
Matt Sorrentino
05/01/2024
I can say with confidence that Jamie (a.k.a. The Noble Artist) is the most skilled, diligent, and kind of the many professionals artists I have worked with. He truly understands the needs of his clients and delivers an amazing end result!!
Ken Erickson (Dr. Ken Erickson)
Ken Erickson (Dr. Ken Erickson)
05/01/2024
I have had the pleasure of knowing and working with Jamie for several years now. He is the quintessential creative GENIUS! You can clearly see from his huge body of work that he is talented. However, what you cannot see from his portfolio is his incredible vision and kindness and passion and professionalism. Each project that we would tackle would come with questions or challenges or unexpected snags. Jamie would ALWAYS see a way through and take the project to the next level. Nearly EVERY time, the end result would be BETTER than we had originally hoped and EVERY time Jamie would remain unflappable throughout the entire process. I VERY much hope that you, too, have the pleasure of working with this genius on your next project. You will be happy that you did!
scott wisely
scott wisely
05/01/2024
Using The Noble Artist for our website artwork was an absolute dream, we gave a basic idea and let him free to Express, the artwork that came back was far beyond what we could have expected.
William Gosline
William Gosline
04/01/2024
Jamie has been an incredibly wonderful creative partner for my projects. His work is superlative as is his communication. I highly recommend working with him.
David Howland
David Howland
04/01/2024
Jamie is an excellent board game and fantasy novel artist, having followed his work for a while and worked with him on a few occasions. He is passionate about his craft and has a professional and considered approach - he’ll always do what he can to achieve the best outcome for his clients. He’s responsive to commutation, personable and approachable. Would happily work with him again and would highly recommend
Cat Evans
Cat Evans
04/01/2024
I've worked with Jamie on a number of illustrations, and he's always handled them superbly. Jamie aces challenging briefs, including extremely specific references and/or bizarre compositions, bringing to bear excellent technical skills and great communication.
Tom Young
Tom Young
04/01/2024
Great fantasy artist!
Lucy Record
Lucy Record
04/01/2024
Had an excellent experience working with the Noble Artist on a recent project; A rare mix of exquisite artistic talent, and professionalism. Delivered above and beyond the brief! Would highly recommend his services.

Read more about my clients’ experiences on Google or Trustpilot.


An example of a fantasy book cover design

I thought I’d show a little side by side of a fantasy book cover I made for author L.A. Thompson. After the initial composition sketch of scribbles and silhouettes, I have taken the book cover to the black and white sketch stage (left) and the colour and finish stage (right).

Book cover design process

The book cover design process is a lot of fun. It’s a really communicative, exciting period where we refine ideas and see the visuals of your setting come to life. This quick overview gives you a few hints as to how we’d work together but if you’re interested in more detail make sure to download my free guide to book covers.

I’ve broken the process down into three stages to make things easier to understand.

1. Pre-Production:

  • Send your brief and dimensions
  • I send a quote and Schedule your slot
  • You secure your slot with a 50% deposit.

2. Production:

  • We discuss your idea over email or a video call with a possible live sketch session.
  • I provide a loose composition sketch and you feed back.
  • I render up a black and white detailed sketch for another round of feedback.
  • Colour and polish, feedback with any minor tweaks.
  • Titling.
  • Final 50% payment

3. Post-Production:

  • Create final deliverables from your templates downloaded from your printing service and submit the final agreed files you need for print and marketing.

Good book cover design is crucial for attracting readers and establishing the credibility and reputation of a book. It’s important for authors to invest in high-quality cover design to ensure that their book has the best chance of success.

It can feel a little daunting to work out what you’re looking for, or what this stage of publishing your novel should look like. Don’t worry. It’s part of my job to help you along the way and get you set up for success. I’ve made a handy guide to help you. It’s has much more detail than what’s on the page here, so if you haven’t already make sure you download it now.


If you’d like to chat about any of your projects, email me at info@thenobleartist.com or you can find handy briefing forms via the contact page.